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Crest please bring back this toothpaste! It was the best one. It leaves your breath very fresh and whitens your teeth better than any brand!

I think the major thing that might throw people with this toothpaste is the tea tree oil element. The content of tea is minimal, as is the taste. Mostly, this has a minty taste. Overall, this is much like any other white toothpaste from Crest, Colgate, etc. It has a nice consistency. The tubes seem slightly smaller than usual, but by that same token you get 3 boxes when you order from Amazon at a good price, so I think it's relatively inexpensive. The paste lathers up well but not excessively. I've been using it every day for a month or so along with a new electric toothbrush, and I think my teeth look whiter and feel cleaner. I'm not sure if you can attribute this more to the new toothbrush or the toothpaste, but I like to think both are effective cleaners and whiteners. I would highly recommend this.

I love this toothpaste. I have been using charcoal toothpaste for a while but I hate the mess. I tried switching back to non-charcoal toothpaste and felt like I wasn’t getting the same cleaning. This is the best of both worlds and it has the slight herbal with mint taste I’ve become accustomed too. I love that the foam is white. I don’t know how dark toothpaste comes out white and not leaving the dark charcoal residue in the brush but I am very happy crest found a way to dupe the feeling of a charcoal cleaning without the mess. Very happy with this product! And it’s much cheaper than the other charcoal toothpaste I was buying (even though it may seem expensive for normal crest prices compared to charcoal toothpaste, it’s a good deal)

good

This toothpaste is really good. Everyone here at home is using it. I noticed that it cleans the teeth very well, it gradually eliminates the tartar (it softens). And the teeth whitening is very mild. Don't expect a Hollywood smile, because it's not going to happen. But, the paste provides a very clean smile.

I’ve never had whitening toothpaste ever seem like it’s really doing anything but I’ve actually had people ask me what I do to keep my teeth so white. At first I attributed it to my sonicare toothnrush but I’ve used that for years and not gotten the comments so my new conclusion is it’s the toothpaste! My daughter started using it and I’ve now seen her teeth getting noticeably whiter too. Love the taste and dentist approved it so I’m officially a fan!

Has good things in it like charcoal for breath, tea tree oil for bacteria. Do not swallow. I like this new kind of tooth paste because of the ingredients that are in it. I find it a nice cleaning product. I really like the attached flip-top and flat surface to store it upside-down. Really convenient. I consider this toothpaste a "win" for me. I would buy again.

This is my favorite toothpaste right now. I am all about good mouth hygiene and beautiful smiles. Using this toothpaste ensures that your breath stays fresh and your teeth sparkle. I wasn't a fan of the first charcoal toothpastes that first hit the market. They were too messy. This Crest Charcoal 3D is a winner for me. I like the way it makes my teeth look an the way my mouth feels after brushing.