Why is the price listing on Amazon 320 dollars more expensive for a refurbished phone, when the same phone on Apple's website is brand new for $1099?

They take advantage of how people buy things on amazon than just one location. On amazon i can buy an iPhone 13, case,speaker and even a easter basket all from one app. But this seller cant be trusted they sent me a fake iphone but amazon is reviewing the process so i wont jump to conclusion

ASIN	B09LPBQW7W
Batteries	1 Lithium Ion batteries required. (included)
Best Sellers Rank	#1,266 in Cell Phones & Accessories ( See Top 100 in Cell Phones & Accessories ) #17 in Renewed Smartphones #24 in Cell Phones
Color	Gold
Connectivity technologies	Wi-Fi
Customer Reviews	4.2 4.2 out of 5 stars (12,401)
Date First Available	November 11, 2021
Form Factor	Bar
Item Weight	7 ounces
Manufacturer	Apple
Memory Storage Capacity	256 GB
Other camera features	Front
Other display features	Wireless
Product Dimensions	5.78 x 2.81 x 0.3 inches
Standing screen display size	6.7 Inches
Weight	7 Ounces
Whats in the box	Apple iPhone, Charging Cable, SIM Removal Tool

Apple iPhone 13 Pro Max, 256GB, Gold - T-Mobile (Renewed)

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