Tone Adjusting Face Primer, Makeup Primer For Neutralizing Uneven Skin Tones & Redness, Grips Makeup To Last, Vegan & Cruelty-free, Large

The texture is silky and lightweight. It glides on without feeling greasy and gives the skin that soft focus feel that helps foundation apply smoother. It works especially well on combination or sensitive skin because it does not cling to dry spots or highlight texture. It creates a calm base that lets your makeup sit more evenly. In terms of performance, it does cut down on redness, especially around the nose, cheeks and chin. It will not completely erase intense redness on its own but it definitely boosts your makeup routine by reducing how much foundation or concealer you need to even things out. Longevity is solid for the price. Your makeup holds better throughout the day and the primer helps prevent that mid day fading around the areas where redness usually pops through. Overall, this is a reliable and budget friendly primer that gives real tone correcting benefits without the heavy feel. If you want your base to look smoother, calmer and more even, this is a great product to keep in your routine.

This e.l.f. Tone Adjusting Face Primer has quickly become a must-have in my wife's routine—and yes, I’m confirming she is a repeat buyer! She absolutely loves how effectively this product addresses her slightly uneven skin tones, making it an essential first step before applying foundation. The gentle green tint of the primer works like magic to neutralize any redness or discoloration in her complexion. It doesn't leave a visible color residue; instead, it simply smooths out her canvas, creating a much more consistent and balanced base. Beyond the color correction, it also functions perfectly as a standard primer, smoothing the texture of her skin and ensuring her makeup lasts longer throughout the day. For anyone dealing with minor redness who needs an affordable, reliable, and truly effective neutralizing primer, this e.l.f. product is a game-changer and an easy recommendation. The fact that she keeps repurchasing it speaks volumes about its quality and value!

I used the ELF power grip primer for YEARS. My sister had this stuff and I tried it. It’s so much better than any other primer. Feels silky smooth going on. Isn’t sticky. My makeup goes on perfect. 10/10 would recommend

I got this e.l.f. green Face Primer because after using up two bottles of IL MAKIAGE, I just couldn't justify the expense for a third one. It's an awesome value and glides on smoothly. It cancels out redness just like the pricey stuff, even though its tone is slightly more yellow than the "cooler" tone found in the other kind. As much as I like it, I'll try a couple of other formulas before committing "for life" as they say. It just doesn't make sense for me to drop $$$$$ on face - stuff when I can have good results for $, or $$.

It didn't work for me. 1st, the color correction was minimal. 2nd, if I used it in the amount recommended, it rolled up/peeled under my makeup. It did feel really nice on my skin, but it isn't what I wanted or needed. I gave it 3 stars because it probably is as advertised and it felt nice.

Love the feel of it on my skin. Not sure about redness reduction but definitely doesn’t hurt. Wish it had an spf factor.

This e.l.f. Tone Adjusting Primer smooths my skin, neutralizes redness, and helps my makeup last all day. Lightweight, effective, and a total game-changer!

I suspect this might be the product that broke me out in hives (the other suspect being Aveeno Daily Moisturizing Face Cream, so if you're reading this with sensitive skin, beware of that too - I started both products at the same time). I did notice at one point in the beginning days of using it, I watched this bump on my skin form before my very eyes. I was also noticing my already rosacea-type skin look even redder than normal. My skin also felt irritated. After a week, and after a day where I'd been sweating a bunch (with a face full of makeup) I woke up with some hives on the front of my neck (so me it looked almost funnily like a drip pattern). I then googled "Elf Primer Allergic" and came across this video of another girl who had the same hive situation where I did (on the neck), and yet she had an even more severe allergic reaction than me, like, her whole face and eyes puffed up. D: I then read the comments of the video, and there lots of others who had reactions to ELF Primer line in general. Some were still dealing with clearing up their hives weeks later, some even experienced symptoms as severe as facial peeling. Also, a few of them had been using the primer for a couple of weeks before they began seeing major symptoms, so extra annoying/scary that this can just hit you after a buildup of time. No one has time for unsightly and uncomfortable hives. I'm very lucky this didn't happen before a major event where'd I'd be photographed or whatever. And on a basic level, it did absolutely nothing for my redness, it was as if I didn't put anything on at all. It was very slippery, but honestly, my daily facial sunscreen (Supergoop) does the same job, and I suspect any facial sunscreen would be better or the same. A failure on all fronts. So, overall, I came away with a very negative experience. A definite waste of money for me, I'm not particularly wealthy, the whole reason I was buying ELF anyway, but maybe I'll just save up for some better stuff next time (Smashbox primer is awesome but so expensive for my beauty budget :( ).

Embarrassed to say this is the first time I've used a primer in all the years I've been wearing makeup! So imagine my shock when I use this beautiful product and the difference it made! I don't think I'll ever be able to go back to not using a primer. The primer itself on its own was fantastic at evening out my skin tone and my pores vanished from site! The product itself feels very light and smooth almost silky without being oily if that makes any sense. I give this product 10 out of 10 and will absolutely be buying it again.

Das ist mein allererster Primer, es kaschiert meine leichte Couperose. Die Konsistenz ist samtig weich, verschmilzt augenblicklich mit der Haut mit einem soften Finish. Kaschiert auch vergrößerte Poren, harmoniert mit Kompaktpuder, Mineralpuder... alles! Preis ist mehr als in Ordnung, und der USA-Anbieter liefert sensationell schnell in kaum einer Woche... Was will man mehr!

Good value really helps with my complexion i have lots of blood vessels under my skin and redness and although it doesn’t fully cover them I look much better and skin looks glowing

Lovely and silky feeling. Reduces subtle redness.

Primer maravilhoso, realmente reduz a vermelhidão e a cobertura fica super natural. Não parece nada com uma base, é um primer, mas pra minha pele ficou perfeito.